To be honest, doing “field work” for Beautypedia is always stressful. Though I’m certain I’ll probably never be exposed as working “undercover” for Beautypediaat the cosmetics counters, there are a fair amount of nerve racking encounters (pun intended) that take over when I’m trying to get information that you know someone doesn’t want you to have, regardless of whether you are entitled to it (and when it comes to ingredient listings on cosmetics that is absolutely public information).
Before I came to work for Beautypedia, I was easily intimidated by cosmetic counter people; they always made me feel “sized up,” and less aware and informed then they are. Now that I have learned quite a bit doing my job here at Beautypedia and reading Paula’s reviews and accumulated research I know these salespeople are pathetically misinformed and I can see that the judgmental arch in their brows is completely meaningless.
A recent OMG moment took place at a Clarins counter. I approached with my Beautypediacoworker, and we browsed the displays, picking up testers and trying to seem interested while we scanned for the specific item we were seeking. The counter person greeted us, and I explained that I was doing some pre-Mother’s Day shopping for my Mom who has very sensitive skin. Before I bought her anything, I explained, I’d need to check the ingredient list with my Dad to be sure that it didn’t contain any of her “no-nos.” This all seems plausible enough, and well within my rights as a consumer, so once I’d found the $80 jar-packaged anti-wrinkle cream I sought, I began to jot down the ingredients on a small notepad.
Before I’d finished the first row of ingredients, the lady stopped me and said, “You really only need to write down the first five ingredients.” She looked me square in the eye, and continued, “The rest aren’t really that important.” Really? Really!! That’s interesting because the product’s claims showcase the inclusion of specific extracts, and in this product, which has 42 ingredients total, the ingredient featured by name on the box is #18! So if the first five ingredients are the only ones that matter, then why boast about the 18th ingredient? Doesn’t make sense, does it? Needless to say, I wrote down all 42 of the ingredients, and walked away, shaking my head in disbelief once again.
KARACHI: It may have gotten off to a slow start, but the Fashion Pakistan Week-2 (FPW-2) showed some very beautiful collections on day two of the Fashion extravaganza taking place in Karachi at the moment.
Model Nadia Hussain presents a creation Designer Shamaeel The designers that showcased their collections included the likes of Abdul Samad, Aiesha Varsey Exchange, Kuki Concepts, Nauman Arfeen, Nida Azwer, Sanam Chaudhry, Shamael Ansari, Shehla Chatur, students from the Asian Institute of Fashion Design (AIFD) and Pakistan Institute of Fashion Design (PIFD). Other than these designe
ARY Host Shaista Wahidi hits the runway
Shehla Chatur opened the evening with her collection titled ‘Fire and Ice’ which had a two-fold nature to it: in the firstsegment she showcased her western women’s wear and in the second, her eastern wear designs.
Between the two, however, it was her western wear that shined on the runway. Her western wear collection mostly consisted of short bubble dresses in animal prints, tones of black, turquoise, creamy brown and white. Hints of gara embroidery were also visible in her outfits. The jewelry for her segment was provided by Shehrzad Hashwani which the models sported as encrusted clips in their hair, framing their forehead etc. Her collection was soft and was an embodiment in femininity and elegance rolled into one.
The students of AIFD also showed a stellar collection – one that was very mature in its conception. The studentspresented a white collection based on the theme of ‘Peace’. The outfits had everything from an attached cape to an eastern wear garment to a full frontal, horizontally pleated dress that hung beautifully at the back. A garment with large drooping sleeves, shown as not being supported by the neck with white drop-crotch pants was also one of the outfits that stood out in their collection.
Nida Azwer showed a monochromatic collection called ‘Juxtapose’. The collection saw the designer go back to the initial creativity she displayed when she did her debut show in June 2009. Her collection showed an interestingcombination of screen printed motifs, turned pleating, a white, black and gold chequered neckline and white and black two-sided dress. Two outfits that stood out included her rilli-inspired black and white garments. The designer predominantly stuck to halter necks, long shirt lengths and both straight and chooridar pajamas.
Menswear designer Nauman Arfeen showcased his black men’s wear collection titled ‘Raven’. Some of the outfits had dark green embroidery done on them as well. The models sported elaborate head gears one of which was a Greek warrior helmet with large feathers stuffed in it, a large black turban, feathered shoulder pads, a large pointed Turkish hat among others. His collection although seemed to take heavy inspiration from Ismail Farid’s menswear collection (also a predominantly black collection) showed at FPW in November 2009, Nauman made it his own.
Zahid Khan of Kooki Concepts showed his women’s wear ‘Aphrodisiac’ collection. It was a fine, feminine in which the designer had created bubble dresses, pleated dresses, off-shoulder angular dresses in bold prints. The predominant colours of his collection ranged from white, pink, turquoise, a fresh green, deep earthy tones of brown among others. His collection was supposed to symbolize the elements which include water, air and earth. In his finale, his closing model, Nadya Hussain, wore a full head of antlers precariously balanced on her head.
In conclusion, FPW-2 day two was a very good day in terms of fashion with over seven out of 13 collections showing creativity, originality and promise.
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Last week we had a chance to see the amazing creations at the China Fashion Week, and today we are getting a sneak peek at the Pakistani Spring/ Summer 2010 fashion week, which started on November 4th in Karachi, Pakistan. The organisers had to postpone the event twice due to security fears and the threat of ongoing militant violence. Nevertheless, the show must go on. The looks above, randing from modern to very traditional, are by Pakistani designers Deepak Perwani, Zahid Khan, Adnan Pardesy, Pashmina Ahmed, Rizwan Beyg and Kash Hussain.
KARACHI: Fashion Pakistan Week 2010 (FPW 2010) got underway in Pakistan’s port city Karachi on Monday.
Pakistani models sashayed down catwalks, flaunting the latest creations by Pakistani designers during the first day of Fashion Pakistan week 2010 preceded by an opulent opening ceremony. The designs on day one showed an aesthetic that’s all over the map, from modest to revealing and even cartoonish, said HuffPost.
The Fashion Week is scheduled to feature 52 designers – 49 of them from Pakistan and one each from Malaysia, Sri Lanka and the United Arab Emirates – in a follow-up to a first event held in Karachi last November.
Some of the Pakistani fashion designers whose designs were presented on the first day were: Sana Safinaz, Shakeel Saigal, Rabia, Zaheer Abbas, Monia Faruqi, Shahla Rehman, Alize Shah.
Some photos of the first day of Fashion Pakistan Week 2010:
Vampire Diaries Fashion. Fashionable looks from the stars of Vampire Diaries. The stars on the hit tv show Vampire Diaries know what’s hot from their looks on the red carpet to their outfits worn in the show. The stars exude style.
Vampire Diaries is one of the hottest new vampire shows, and we all know that our culture can’t get enough of vampires these days. I even embraced my vampire side and decided to be one for Halloween. The fashion aspect from the show is pretty basic, Vampires dress like normal civilians in this day in age. This helps the vampire to blend in, after all they wouldn’t want to stand out would they? The favorite look of vampires on the show is strong leather pieces. Leather jackets to be exact, as well as the color red. Although Elena is not a vampire she is often seen in the color red. If you’re trying to pull off the vampire look from the show try arranging your outfit with leather pieces such as jackets, leggings, and the color red. Also try wearing graphic tees, and cropped jackets to enhance your look.